NJ Digital Marketing Agency - Peppermonkey Media

Writing advertisements online can sometimes feel impossible, especially when you aren’t sure what makes an attractive ad. Google ad practices change over time, and your copywriting can fall behind without writing updates. No one wants to put effort into advertisements that get left in the dark. Thankfully, Peppermonkey Media’s   PPC management   experts have methods to improve pay-per-click (PPC) click-through rates without the skills of a novelist. Following these five steps can help you upgrade your PPC ad copy to the next level. Pay-Per-Click Marketing Facts You Need to Know The University of Alabama at Birmingham defines PPC ads as  display advertisements   you pay for when users visit the webpage. This method allows digital marketers to use keywords that potential clients search on the web to gain engagement. They obtain these keywords through common search results and how prevalent they are in search engine use. You can use PPC ad copy in text ads, images, ...

When you access the metric dashboard to your website, you’ll notice insights about how people respond to your landing pages. The bounce rate is among those insights.  What is a good bounce rate? How do bounce rates affect your content’s performance? As an  SEO company  committed to keeping business owners informed about ever-changing digital infrastructures, we at Peppermonkey Media provide answers to your burning bounce-rate questions. Call (888) 231-9764 to claim your free digital strategy session with our experts.  Continue reading to learn everything you should know about bounce rates.  What Is a Bounce Rate? Google defines a bounce as an occurrence where a site visitor lands on a site before exiting the site without taking any further actions. In other words, people land on a single page and leave without exploring any further pages. Therefore, they bounce. A bounce rate is the percentage of visitors who bounce versus the percentage of exit rates....